1. Scope & Applicability

1.1 Who This Policy Covers

This Privacy Policy applies to information we collect:

• On BusinessRate.com (the "Site").
• In email, text, or other electronic messages you send us through or in connection with the Site.
• When you interact with our advertising or applications on third-party websites and services (if those applications or advertising include links to or references to this policy).

It does not apply to information collected by:

• Us offline or through any other means.
• Any third party (including through any application or content that may link to or be accessible from our Site).

2. Information We Collect About You

2.1 Personal Information

"Personal Information" refers to information that identifies, relates to, describes, or is reasonably capable of being associated with you. We may collect and process the following:

• Contact Information: name, email address, phone number, and mailing address.
• Account Credentials: if you create an account, your username, password, and related security details.
• Business Information: if you claim or register a business profile, details like business name, location, industry, and contact info.
• Payment Information: if you purchase our services, payment method details (via third-party payment processors).

2.2 Non-Personal Information

We may also collect non-personal information (i.e., data that does not by itself identify you), including:

• Usage Information: traffic data, logs, referring/exit pages, and communication data about your visits to the Site.
• Device Information: IP address, browser type, operating system, device identifiers, and language settings.
• Aggregate Data: statistical or aggregated info that doesn't directly identify a person but is derived from Personal Information.

2.3 Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar technologies to:

• Recognize you and your preferences when you return to our Site.
• Enable certain functionality (e.g., login persistence).
• Analyze Site traffic and usage patterns.
• Track and measure performance of marketing campaigns.

You can control cookies through your browser settings. However, declining certain cookies may affect Site functionality.

3. How We Use Your Information

We use the information we collect for:

• Provision of Services:

• To present our Site and its contents to you.
• To provide information, products, or services you request.
• To facilitate business profile listings, user reviews, and other interactive features.

• Account Management:

• To create, maintain, and secure your account.
• To authenticate you upon login.
• To process transactions, subscriptions, or payments.

• Communication:

• To respond to inquiries, comments, or questions.
• To send administrative info (e.g., Site or policy updates).
• To send promotional materials/offers (where allowed by law).

• Analytics and Improvements:

• To monitor and analyze trends, usage, and activities on our Site.
• To improve and personalize your experience.
• To develop or enhance products and services.

• Legal and Security:

• To protect the security and integrity of our Site, services, customers, and third parties.
• To detect, investigate, and prevent fraud or prohibited activities.
• To enforce our Terms of Use or comply with legal obligations.

4. How We Share & Disclose Information

We may share your information in the following ways:

• Service Providers and Vendors:

We disclose information to third-party service providers who support our operations (payment processors, hosting, analytics). They are contractually obligated to use Personal Information only to provide services to us.

• Business Transfers:

If we or our assets are acquired or transferred, or if we enter bankruptcy, user information may be disclosed or transferred as part of the transaction.

• Legal Compliance:

We may disclose your information to:

• Comply with a legal obligation or court order.
• Protect or defend the rights or property of BusinessRate or others.
• Prevent or investigate wrongdoing.

• With Your Consent:

We may share your information for any other purpose disclosed when you provide it, or with your consent.

• Aggregated or De-Identified Information:

We may share data that cannot reasonably be used to identify you, for any lawful business purpose.

5. Third-Party Links & Services

Our Site may contain links to third-party websites, plug-ins, or applications that we do not control. If you click on a third-party link, any data you provide is collected under that party's privacy policy. We encourage you to review the privacy policies of every site you visit.

6. Data Security

We have implemented reasonable measures to secure your Personal Information from accidental loss and unauthorized access, use, alteration, and disclosure. However, data transmission via the internet is not completely secure. Any transmission is at your own risk.

7. Data Retention

We retain your Personal Information as long as reasonably necessary to fulfill the purposes for which it was collected and to comply with legal, accounting, or reporting requirements. Retention varies depending on the nature of the data and legal obligations.

8. Children's Privacy

Our Site is not intended for children under 13. We do not knowingly collect Personal Information from children under 13. If we learn we have received info from a child under 13 without parental consent, we will delete it. If you believe we have info about a child under 13, contact support@businessrate.com.

9. Your Choices & Rights

Depending on your location (e.g., certain U.S. states or the EEA), you may have rights such as:

• Access / Portability: Request copies of your data or have it transferred.
• Rectification: Correct inaccurate or incomplete information.
• Erasure ("Right to Be Forgotten"): Request deletion of your data.
• Restriction / Objection: Restrict or object to certain data processing.
• Withdrawal of Consent: Revoke consent for processing at any time (if we rely on consent).

To exercise these rights, contact support@businessrate.com. We may need to verify your identity. Certain legal or regulatory obligations may prevent immediate compliance with some requests.

10. International Data Transfers

We are located in the U.S. If you access the Site from outside the U.S., your data will be transferred there. We may also transfer data to third-party providers across borders. When required by law, we ensure your data receives an adequate level of protection in these jurisdictions. If you're in the EEA, Switzerland, or the UK, we comply with applicable data protection laws for transfers.

11. Do Not Track (DNT) Requests

Some browsers transmit "Do Not Track" signals. We do not currently respond to DNT signals due to the lack of industry standards. We will review this if an official standard emerges.

12. Changes to Our Privacy Policy

We may update this Privacy Policy over time. The most current version will be posted here with a new effective date. Changes are effective immediately upon posting. Continued use of our Site after updates means you accept them.

13. Contact Us

If you have questions about this Privacy Policy, how we collect or use your information, your rights regarding such use, or wish to exercise your rights, contact us at:

Email: support@businessrate.com

Mail: The Data Group, LLC, 702 W University Dr, Mesa, AZ 85201

We will do our best to respond within a reasonable time frame.