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Understanding Confidence Rankings

Finding reliable information about businesses can be tricky. BusinessRate's confidence system focuses on providing rankings you can trust — all based on what consumers like you are saying in Google Reviews.

How Confidence Works

  • Recent Reviews Only: The foundation is a business's 100 most recent Google Reviews. This ensures those outdated ones don't unfairly lower or inflate scores.
  • Comparing Fairly: BusinessRate analyzes how many reviews a business has compared to others in its category and location. This gives new places a chance and protects ones with tons of reviews from resting on past laurels if things have slipped.
  • Adjusted Scores for Reliability: If a business has fewer reviews than the average for their type and area, their score is slightly adjusted down. This balances things out, creating more accurate results.

Benefits to You, the Consumer:

  • Avoid False Impressions: A place with just a few glowing reviews might get a boost elsewhere. BusinessRate makes sure it requires consistent excellence to rank high.
  • Level Playing Field: Great new businesses, even with fewer reviews, won't be unfairly hidden at the bottom of the rankings.
  • Reliable Results: Feel confident choosing from BusinessRate's results because questionable ratings based on low review counts are accounted for.

It's a two-way street: Businesses benefit from confidence rankings too! They get fairer insights to see where they truly stand among competitors. It also motivates them to consistently provide great experiences since recent reviews hold more weight.

Let BusinessRate give you that added level of trust, based on the insights of other consumers and up-to-date Google Reviews!

RECENT. REVIEWS. RANKED.

BusinessRate gives you rankings you can trust because it analyzes recent reviews — not just the total number of reviews and star ratings. It compares businesses to their local competitors in the same category, not just nationally. And it helps you easily discover the businesses delivering the best experiences right now.